HTML Anchor Text Link Code
Posted on | November 6, 2009 | No Comments
How to correctly code a link for search engines
If you want search engines to find your website based on your chosen Keywords, you must use the correct HTML code
Bad link example:
http://www.richardfordphotography.co.uk/
OK, so this provides a link to your site, but it doesn’t tell the search engines anything about your site. We need to provide information in the link itself. This is called ‘anchor text’. If I was looking for a wedding photographer in Sussex, the search engines would spot this:
Good link example:
The link provides my Keywords – Wedding Photographer Sussex and it gives my URL – www.richardfordphotography.co.uk
Sweet! Now the search engines will know that Richard Ford Photography has something to do with wedding photography in Sussex
The code looks like this:
<a href=”http://www.richardfordphotography.co.uk/” target=”_blank”>Wedding Photographer Surrey</a>
Change the highlighted text for your URL and Keywords
I’m always interested in exchanging links with other professionals. Send me your new code using the above example. The more links you have coming into your site for your Keywords, the higher the search engines will rank you. My wedding photography site is listed on page 3 of google for ‘wedding photographer surrey’. Anchor text and correct linking has helped me get there. Please contact me to exchange links for your business
Quackit provides an extensive list of articles and tutorials to assist with your HTML coding
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