Professional Photographer Blog Themes

Zero to Hero – part 3

INCREASE YOUR EXPOSURE
Your clients can’t find you…..so go to your clients

wedding venues
wedding fairs
google

Picking the right venues and fairs are essential to your business. About 40% of my work comes from both. The rest is from internet enquiries, mostly from google. I want to concentrate on this area and explore how you can maximise your exposure [...]

Zero to Hero – part 2

WHO IS YOUR TARGET AUDIENCE?
Back in the day, I relied on friends and family to generate leads for my wedding photography business. After a year or so these soon dried up. I then tried advertising in a couple of bridal magazines. They were expensive and didn’t generate many enquiries. I was throwing mud at the [...]

Zero to Hero – part 1

Part 1 – How I nearly gave it all up
12 months ago I was ready to jack in the wedding photography business and look for another job

My photography was well received by my clients
My location was wedding venue rich
I was paying £200/month for advertising

So why wasn’t my phone ringing off the hook with new clients?!
I [...]